Local SEO services for healthcare companies

Grow your clinic faster with healthcare local SEO from Rocket Healthcare Marketing. We optimise your local directory listings, Google Business Profile and website to boost bookings and revenue.

Our proven healthcare local SEO techniques make it easy for clients to find you on search engines, so you can help more patients and establish a strong foothold in the market.
2M High Quality Leads

Local SEO for healthcare can help you…

Reach potential patients in your local area
Clearly communicate your value proposition
Establish a strong online reputation for your clinic or practice
Private Psychiatry Clinic dominates search
  • 47% reduction in cost per lead
  • 70% improvement in conversation rate
  • 4000+ leads generated
  • The Brains built an automated lead generation engine for London-Based Psychiatry Clinic
  • 95% clinic booked to capacity
  • 30% increase in retention rate
  • 55% lower cost per lead
  • Our SEO Brains doubled website traffic for a top London fertility clinic
  • A 65% YoY increase in organic traffic
  • An 84% increase in backlinks
  • Over 1.8k additional top 100 rankings
  • Our lead generation Brains reduced CPA by 75% for a revolutionary AI exercise bike firm
  • 75% reduction in CPA
  • Significant improvement in marketing ROI
  • Brainy SEO strategies result in 165% web traffic growth for top London fertility clinic
  • 165% YoY increase in organic traffic
  • 1.8k additional top 100 keyword rankings
  • 84% increase in size of backlink profile
  • New Fitness and Dance studio fills 92% of classes in under 4 months
  • 5.5x Return on Investment
  • 95% dance classes booked out
  • 87% fitness classes booked out
  • New medical tourism brand brought to life with a bespoke & conversion-driving site
  • Impressive on-site conversion volume
  • Extremely strong ROI & ROAS
  • Powerful brand authority in the space
  • Our proven approach to healthcare local SEO…

    We build tailored local SEO strategies based on your unique goals and challenges:

    • Every healthcare company has unique growth goals and challenges. We start your local SEO campaign with a collaborative consultation, discussing your ambitions, services, competitors and client needs.
    • Once we understand your goals and challenges, we craft a bespoke healthcare local SEO strategy for your clinic that includes highly personalised content funnels and website optimisations.
    • Our optimisations are designed with your clients in mind. We craft tailored sales and marketing funnels that make it easy for clients to find you, understand the value of your offering and book an appointment.

    Our local SEO strategies are proven to boost ROI:

    • We have years of proven experience in optimising healthcare websites and helping practices & care providers to be found in local search listings.
    • The healthcare local SEO tactics we use are proven to improve the visibility of your website in your locality, driving quality traffic to your website that converts into appointment bookings.
    • Our strategic, targeted approach helps search engines to understand where your clinic or company is based, and the strength of your reputation with local clients. Local SEO packages include local keyword research, Google Business Profile optimisation, localised content, technical SEO, link building, local PR and reporting.

    We partner with you flexibly, for as long as you like:

    • There’s no tie-ins or long contracts with our local SEO for healthcare services. We can advise on strategy, provide full support or just audit your existing local healthcare strategy and provide recommendations. We often partner with clients on an adhoc basis as and when they’d like support, whether that’s to optimise specific landing pages, build links to a new website or oversee a migration from one website to another.

    • Our local healthcare SEO experts will happily partner with your internal content, SEO or design team on projects. We love collaborating with clients and their partner agencies as well, so even if you’re having another partner handle the design and development of your clinic website, we’re happy to take care of the SEO side for you.

    • There are no expectations about how the partnership should work, we’re here to help you succeed in your growth goals, and are happy to support you however is best for you.

    What we've achieved for clients so far...


    Avg. 45% reduction in cost-per-lead


    2,000,000 high quality leads


    Typical increase in patient retention of 50%


    Avg. 30% increase in positive online reviews

    Want unstoppable growth for your clinic? Get local SEO support from our healthcare marketing experts.

    Reach & Secure local clients with localised strategies

    Your clients are within a geographic radius of your clinic or company, which is why it doesn’t make sense to overspend on general SEO optimisations. Local healthcare SEO zeroes in on those clients searching for support in your area. It combines services like local keyword research, localised content production and Google Business Profile optimisation, to help you stand out among your competitors and snag the top listings on maps, local area guides and local directories. Our experts in content, digital PR and technical SEO take care of everything, from local citation building to improving the way your website looks and works, ensuring that you have a cost-effective, powerful local SEO solution that directly contributes to speeding up clinic growth.

    Build a strong local following

    Our digital PR specialists are experts in helping clinics and healthcare companies to establish a strong local presence. We secure strong links, placements and influencer partnerships with local businesses, publications and personalities that help your brand develop and grow. We focus on making your business more visible locally, so you can focus on what matters most - your patients.

    Secure a strong presence with patient-centred local content marketing

    The right local content marketing strategy can take your healthcare SEO campaign to the next level. We include local content marketing in our healthcare local SEO packages, so you can serve up fresh, engaging content to your patients on a regular basis that helps them discover you and decide to select your services. Every healthcare local SEO client gets monthly blog posts, regular site content updates and a recommended social posting schedule as part of their package.

    All healthcare SEO services

    Healthcare Local SEO Consultancy

    Local Clinic SEO

    Healthcare Local SEO Content & Copywriting

    Organic Local Lead Generation

    Healthcare Local SEO Audits

    International Healthcare SEO

    Technical Healthcare SEO

    Medical Tourism SEO

    Our mission: Making local SEO better for clinics & healthcare companies

    With over 50% of patients finding their prefered clinics through online search, it’s vital for practices to have a strong presence on local search engines in their area. Ranking well isn’t easy, there’s plenty of competition, and many large healthcare organisations are investing in local SEO to ensure their member clinics rank highly.

    Our unique approach to local SEO is holistic, powerful and proven to boost ROI. We optimise your website for customer experience as well as visibility, and enhance your Google Business Profile to help you rank for relevant local searches without the need to invest in costly online ads. We optimise your listing, ensuring it is accurate and appealing, has the right opening times, great pictures and reviews, and we can even help you add appointment booking links to instantly increase bookings at an incredible rate. We can post updates to your Google Business Profile on your behalf, using service promotions and company news to build awareness and consideration.
    Our local keyword research is designed with your patients in mind, examining their intent, motivations and how each client is phrasing their enquiries. We use the right keywords to reach and connect with your audiences, and then optimise your landing pages to ensure that they match the intent of your clients’ searches.

    Your local landing pages will be optimised with compelling, persona-centered content that promotes the features and benefits of your service. They will be styled to suit your clinic brand and designed to keep your audience engaged. Our CRO experts will carefully lay out each local SEO landing page, positioning the right CTAs (calls-to-action), headlines and service information to encourage clinic bookings.

    Our digital PR team will carefully source and secure promotional partnerships with local publications, businesses and personalities, building links to your website that help boost your authority and build awareness.

    Our local SEO for healthcare services have supported clinics all over the world in their goal to grow faster, and we’d be happy to support you flexibly in the way that works best for you.

    Schedule your consultation

    • Discuss opportunities, uncover powerful tools and learn new tactics

    • Work flexibly to build your bespoke plan

    • No cost, no obligations, just award winning marketing insights

    Schedule your consultation

    Get actionable advice from experts on how to grow your clinic or practice Learn about which marketing channels will work best for you Discover what the realistic ROI looks like for different marketing approaches

    Meet our healthcare marketing experts

    co founder and CEO of rocket healthcare marketing
    Jonathan Lemer
    Co-Founder & CEO
    Jonathan Lemer
    Co-Founder & CEO
    Jonathan is obsessed with running #NoBS healthcare marketing campaigns that help companies overcome growth hurdles and support more patients. Prior to co-founding The Brains Group and Rocket Healthcare Marketing, Jonathan worked with private clinics, global organisations and the NHS to validate and launch new ventures.
    co-founder and head of growth for Rocket Healthcare Marketing
    Charly Chow
    Co-Founder & Head of Growth
    Charly Chow
    Co-Founder & Head of Growth
    Charly is a leading expert in all things healthcare marketing, with over twelve years in the industry and an impressive client list that spans consumer healthcare groups, international healthcare organisations and leading Harley Street clinics.
    client services director for rocket healthcare services
    Domenic Staelberg
    Client Services Director
    Domenic Staelberg
    Client Services Director
    The steady hand on our ship's rudder, Client Services Director Dom goes above and beyond to ensure every client receives an exceptional level of service. Dom has helped many leading clinics and healthcare organisations to overcome growth hurdles and supercharge ROI.
    design and development director
    Yuliya Kostadinova
    Design and development director
    Yuliya Kostadinova
    Design and development director
    Yuliya leads our Design and Development team, and has an extensive background in design and a passion for UX and web development. She's built hundreds of highly successful healthcare websites and crafted beautiful creative for clinics and healthcare companies.
    strategy specialist for rocket healthcare marketing
    Hannah Else
    Content Strategy Lead
    Hannah Else
    Content Strategy Lead
    Tackling all things content, Hannah leads a talented team of healthcare copywriters in the production of landing pages, blogs, email marketing copy and all the rest. When she's not taking clients through in-depth persona workshops or writing conversion-ready blog posts, Hannah switches gears slightly and writes poetry instead.
    web development specialist for medical practices in the local healthcare industry
    Viktor Bakardzhiev
    Lead Programmer
    Viktor Bakardzhiev
    Lead Programmer
    Viktor is our highly-skilled and experienced Lead Programmer. He specialises in front-end and back-end development, complex tracking and integrations, technical SEO, and oversees the entire development process. Thanks to Viktor's expertise and passion for new technology, we provide clients with affordable, powerful, scalable websites.
    head of seo for Rocket Healthcare Marketing
    James Speyer
    Head of SEO
    James Speyer
    Head of SEO
    Heading up our SEO operations, James is an incredibly skilled organic search strategist with over ten years of experience in the healthcare and consumer health sectors. When he's not busy bending Google to his will, James often speaks at SEO conferences and appears on podcasts.
    Joe is a creative growth strategist with a background in international health and beauty marketing
    Joseph Lafferty
    New Business Executive
    Joseph Lafferty
    New Business Executive
    Joe is a creative growth strategist with a background in international health and beauty marketing. Equally at home focusing on small scale growth acceleration and large scale multi-channel marketing strategy, Joe has a passion for growth and a desire to solve tricky problems impacting ROI.
    skilled social advertising specialist
    Chris Hallam
    Head of Social Avertising
    Chris Hallam
    Head of Social Avertising
    Chis is a highly successful and skilled social advertising strategist with a background in brand development and creative strategy. He combines a passion for AI and automation with a powerful ability to conceptualise award-winning campaigns.
    Paid media director
    Mike Moodie
    Paid Media Director
    Mike Moodie
    Paid Media Director
    With over fifteen years of industry experience, Mike has built our PPC team from the ground up and seen triple-digit growth in the department. Mike has led award-winning PPC campaigns for a wide range of healthcare companies and clinics, including leading Harley Street private practices and global organisations.

    Healthcare marketing news & insights