Increase patient bookings with local SEO for healthcare companies

Grow your clinic faster with local SEO for healthcare. We optimise your local directory listings, GBP (Google Business Profile), and website performance to boost bookings and revenue. Our proven healthcare local SEO techniques make it easy for clients to find you on search engines.

Our clients

Typical results after just 3 months of working with us


avg. ROI


improvement in cost-per-lead


faster growth
*average client ROI on accounts run by Rocket Healthcare Marketing, after 3 months

Healthcare marketing case studies

Driving growth with combined PPC & SEO for London neurology clinic
  • 20%+ Surge in organic traffic
  • Boosted domain authority
  • 125 Leads through Dynamic Search Ads
  • Rocket Healthcare built an automated lead generation engine for London-Based Psychiatry Clinic
  • 95% clinic booked to capacity
  • 30% increase in retention rate
  • 55% lower cost per lead
  • Driving continuous growth: PPC and SEO success with The Awareness Centre
  • Increased online visibility
  • Boosted course sign-ups
  • Significant improvements in lead quality
  • Transforming digital presence with a website rebuild for London Psychiatry Clinic
  • Boosted organic search ranking
  • Improved user engagement metrics
  • Higher conversion rates
  • Private Psychiatry Clinic dominates search
  • 47% reduction in cost per lead
  • 70% improvement in conversation rate
  • 4000+ leads generated
  • Increasing website conversion rate by 27% for a leading beauty & aesthetics clinic
  • 88% increase in new users
  • 166% more website leads
  • 27% better website conversion rate
  • Boosting conversion rates by 45% for top wellness clinic
  • 120% reduction in CPL
  • 45% increase in conversion rate
  • 21% increase in CLV
  • Lowering CPL by 85% for Just Wax It with strategic PPC campaigns
  • 10% Increase in conversions
  • 85% Reduction in CPL
  • New medical tourism brand brought to life with a bespoke & conversion-driving site
  • Impressive on-site conversion volume
  • Extremely strong ROI & ROAS
  • Powerful brand authority in the space
  • Local SEO for healthcare: client testimonials

    Our local SEO for healthcare experts specialise in boosting search engines visibility, improving listings in directories, keywords optimised for local search, lead generation, and more. Your work enriches lives; that's why our team is dedicated to your success.
    The search team is amazing... I have a scientific background, so the technicalities of online marketing sometimes allude me. So having someone who can speak plain English and explain it to you is really good.
    Harley Street Fertility Clinic
    The team is always on top of things trying to improve campaigns and make them more efficient.
    Dementech Neurosciences
    They have been able to get us higher rankings for the main key words we compete on as well as reconfigure our existing PPC campaign to be far more targeted and cost effective. I would definitely recommend their services.

    Our powerful healthcare PPC services…

    Reach new patients and potential clients in your local area
    Clearly communicate your value proposition via search results
    Build a robust online presence for your clinic or practice

    A tried, tested, & trusted approach to local SEO for healthcare

    We build tailored local SEO strategies based on your unique goals and challenges:

    A bespoke & targeted service

    • Every healthcare company has unique growth goals and challenges. We start your local SEO campaign with a collaborative consultation, discussing your ambitions, services, competitors and client needs.

    Optimal strategy execution

    • Once we understand your goals and challenges, we craft a bespoke healthcare local SEO strategy for your clinic that includes highly personalised content funnels and website optimisations.

    Speak directly to your ideal audiences

    • Our optimisations are designed with your clients in mind. We craft tailored sales and marketing funnels that make it easy for clients to find you, understand the value of your offering and book an appointment.

    Our local SEO strategies are proven to boost ROI:

    A track record of search success

    • We have years of proven experience in optimising healthcare websites and helping practices & care providers to be found in local search listings.

    Campaigns that deliver ROI

    • The local SEO for healthcare tactics we use are proven to improve the visibility of your website in your locality, driving quality traffic to your website that converts into appointment bookings.

    Full-service search engine optimisation

    • Our strategic, targeted approach helps search engines to understand where your clinic or company is based, and the strength of your reputation with local clients. Local SEO packages include local keyword research, Google Business Profile optimisation, localised content, technical SEO, link building, local PR and reporting.

    We partner with you flexibly, for as long as you like:

    No tie-ins or long contracts

    • We can advise on strategy, provide full support or just audit your existing local healthcare strategy and provide recommendations. We often partner with clients on an adhoc basis as and when they’d like support. 

    Here to support your growth goals

    • Whether that means optimising specific landing pages, building links to a new website, or overseeing a migration from one website to another – we’re here to support you. 

    We’ll integrate as and where you need us

    • Our local healthcare SEO experts will happily partner with your internal content, SEO or design team on projects. We love collaborating with clients and their partner agencies, so if you’re having another partner handle the design and development of your clinic website, we’re happy to take on the SEO.

    Schedule your consultation

    • Get actionable, expert advice
    • Understand priority marketing channels
    • Boost your marketing profitability

    Reach & secure local clients with targeted strategies

    Your clients are within a geographic radius of your clinic or company, which is why it doesn’t make sense to overspend on general SEO optimisations. Local healthcare SEO zeroes in on those clients searching for support in your area. It combines services like local keyword research, localised content production and Google Business Profile (GBP) optimisation, to help you stand out among your competitors and snag the top listings on maps, local area guides and local directories.

    Our experts in content, digital PR and technical SEO take care of everything, from local citation building to improving the way your website looks and works, ensuring that you have a cost-effective, powerful local SEO solution that directly contributes to speeding up clinic growth.

    Build a strong local following

    Our digital PR specialists are experts in helping clinics and healthcare companies establish a strong web presence by securing strong links, placements and influencer partnerships that help your brand develop and grow. We focus on making your clinic more visible, so you can focus on what matters most - your patients.

    Increase brand engagement with patient-centric content marketing

    The right local content marketing strategy can take your healthcare SEO campaign to the next level. We include local content marketing in our healthcare local SEO packages, so you can serve up fresh, engaging content to your patients on a regular basis that helps them discover you and decide to select your services.

    Every local SEO for healthcare client gets monthly blog posts and regular site content updates as part of their package.

    Our local SEO for healthcare services

    Discover the full range of local SEO for healthcare services we can provide.

    Local SEO Healthcare Consultancy

    Local Clinic SEO

    Local SEO For Healthcare Content & Copywriting

    Organic Local Lead Generation

    Healthcare Local SEO Audits

    International Healthcare SEO

    Technical Healthcare SEO

    Medical Tourism SEO

    Our mission: Making local SEO work better for clinics & healthcare companies

    With over 50% of patients finding their preferred clinics through online search, it’s vital for practices to have a strong presence on local search engines in their area. Ranking well isn’t easy, there’s plenty of competition, and many large healthcare organisations are investing in local SEO to ensure their member clinics rank highly.

    Our unique approach to local SEO is holistic, powerful and proven to boost ROI. We optimise your website for customer experience as well as visibility, and enhance your Google Business Profile to help you rank for relevant local searches without the need to invest in costly online ads. We optimise your listing, ensuring it is accurate and appealing, has the right opening times, great pictures and reviews, and we can even help you add appointment booking links to instantly increase bookings at an incredible rate. 

    Our local keyword research is designed with your patients in mind, examining their intent, motivations and how each client is phrasing their enquiries. We use the right keywords to reach and connect with your audiences, and then optimise your landing pages to ensure that they match the intent of your clients’ searches. Your local landing pages will be optimised with compelling, persona-centric content that promotes the features and benefits of your service. They will be styled to suit your clinic brand and designed to keep your audience engaged.

    Our CRO experts will carefully lay out each local SEO landing page, positioning the right CTAs (calls-to-action), headlines and service information to encourage clinic bookings. Our digital PR team will carefully source and secure promotional partnerships with local publications, businesses and personalities, building links to your website that help boost your authority and build awareness. 

    How our local SEO for healthcare agency works

    Speak to our local SEO for healthcare specialists
    During a 30-minute chat we’ll discuss your growth goals, challenges, patient acquisition strategy and proposition. Digging into the data helps us understand how best to help you grow.
    We craft your bespoke local SEO growth plan
    Once we understand your needs, we’ll craft a bespoke local SEO marketing strategy that includes the best services for growth, including ways to find new clinic patients and retain them.
    We bring in local patients searching for your clinic or practice
    Local SEO services can start the next day after you approve your growth plan and be paused, stopped, swapped or boosted whenever you like.

    What makes us different:

    Flexible, consultative marketing that works

    Book our award-winning healthcare marketing consultants whenever you need help setting up, managing or optimising your marketing.
    • Flexible consultancy; purchase credits to use how you like on a wide range of healthcare marketing services.
    • Have us audit your marketing, set up or manage campaigns, or optimise your processes
    • We can train your team, lending marketing support until they feel confident and you're seeing great ROI
    • You can move credits from your marketing consultancy into website optimisation and vice versa

    Clinics & practices we partner with

    We have a broad range of experience in healthcare marketing and apply our expert thinking and unique approaches to a wide range of clinics and consultancies to help them grow faster. Looking for a different healthcare specialism? We're always happy to discuss your goals and ideas. Get in touch with our experts today and accelerate the growth of your healthcare business.

    Schedule your consultation

    Get actionable advice from experts on how to grow your clinic or practice. Learn about which marketing channels will work best for you and discover what the realistic ROI looks like for different marketing approaches.

    Other digital marketing healthcare services

    Our healthcare marketing services are provided by experts in all things patient acquisition and retention. Choose from a range of affordable, flexible options, with adhoc, ongoing or consultancy support available.

    Healthcare marketing news & insights

    Local SEO for healthcare: FAQs

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    Don't miss out on this opportunity to elevate your healthcare marketing game and position your practice for success in 2024 and beyond!