Driving growth with combined PPC & SEO for London neurology clinic
We know which marketing services work best for care homes and nursing homes, but we also understand that each home has its own unique growth goals and challenges. Our strategists partner with you to recommend the right services based on your specialisms, ambitions and local area. Typically, the best care home marketing services include:
Rocket Healthcare Marketing offers cost-effective marketing for care homes and nursing homes, starting at just £1,500/m. Whether your budget is large or small, with a local-first approach and highly targeted campaigns, it is possible to increase resident bookings and boost growth. Our services scale as you grow, and we serve multi-site homes. The only limit to your growth is your ambition.
In an era where the majority of individuals turn to the internet to seek information, having a robust digital presence ensures your community is not only visible but actively engaging potential residents. From optimising online profiles to leveraging strategic content, Rocket Healthcare Marketing employs a comprehensive digital strategy that establishes and strengthens the online footprint of your care home.
Our care home website optimisation encompasses multifaceted strategies aimed at enhancing user experience, such as optimising site speed and delivering relevant and compelling content. By focusing on these critical elements, we ensure that your care home's website becomes a dynamic and persuasive tool, not only boosting its ROI potential but also securing a prominent position in Google and search engine rankings.
PPC (Pay-Per-Click) is an instrumental tool for care homes seeking rapid and targeted client acquisition. Rocket Healthcare Marketing tailors PPC campaigns with precision, leveraging optimal keywords and crafting compelling ad copy. This ensures that your care home's services are showcased to individuals actively searching for high-quality residential care. The result is a swift and effective client acquisition process.
Absolutely – social media advertising for nursing homes is designed to go beyond traditional marketing by creating meaningful connections with potential residents. We strategically target platforms frequented by your target demographic, facilitating direct interactions and fostering trust in your care community. This approach not only promotes your nursing home but also establishes it as a trustworthy and engaging entity in the online space.
Reputation management and PR services play a pivotal role in sculpting a positive and influential image for your care home. By highlighting your strengths, positive reviews, and engaging in strategic PR efforts, we ensure that your care community is perceived positively. This positive perception significantly contributes to the overall success and growth of your care home.
Our automation & email nurturing service is crafted to cultivate lasting relationships with your care home's clients. By delivering personalised and valuable content, we keep your audience engaged and informed. This continuous engagement not only fosters trust but also contributes to enhanced client retention, ultimately boosting the average client lifetime value for your care home.
Rocket Healthcare Marketing stands out as a preferred choice for care homes seeking comprehensive marketing solutions. Our holistic approach covers a spectrum of services including SEO, website optimisation, PPC, social media advertising, reputation management, and email nurturing. By integrating these services holistically, we ensure that your care community experiences robust and sustainable growth.
Our specialist SEO strategies for care homes are meticulously crafted to ensure success. We delve into targeted keyword research, implement local SEO tactics, and deploy industry-specific optimisations. This multifaceted approach works synergistically to heighten Google and online visibility, ensuring that your care home is prominently positioned for individuals and families actively seeking residential care services.
Yes, our PPC campaigns are highly adaptable and can be finely tuned to target specific services offered by care homes. Whether it's specialised care, unique amenities, or distinctive offerings, our campaigns are customised to align with your care home's specific services. This ensures precision in reaching individuals actively seeking those particular offerings, contributing to a more efficient and targeted client acquisition process.
Simply request a free initial consultation with our care home marketing strategists and we’ll be happy to recommend the right approach to grow your business faster. All it takes is a quick 30 minute consultation, with no tie-ins or expectations.
